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It’s Still Not the Year of Mobile Advertising, LinkedIn article
Despite years of promise, mobile advertising has still not developed into a full-fledged advertiser medium, because inadequate technology is causing advertisers to hold back on spending. That’s according to the leader of the world’s largest advertising agency detalii
Pop Quiz, Programmatic Advertising
Programmatic Ad buying rising in France
 
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my opinions gave like comments on LinkedIn

content february 2017

in context about organizing an Event `Zero Budget ` 
title: Organizing an Event Zero Budget it completlly Doable
The LinkedIn Group: Event Planning & Event Markting for Professionals 
article Chiaraluna Giontella
https://www.printsome.com/blog/2017/zero-budget-event/
https://www.linkedin.com/groups/60415/60415-6230418112811012097


my comment: 
I have experience and performance I can say, organizing the Event when I launched an Event Concept: 5 o'clock @6 o'clock Lifestyle &Business Casual Events. The Challenge was to organize a high quality event; I had Zero Initial Budget; The event has been paid and every person that participated in organizing this event, have been paid from the attendees participation and through selling simple but with effect accessories that I've created to wear the Concept
http://andra-cretu.com/blog/5-o%E2%80%99clock-6-o%E2%80%99clock-lifestyle-business-casual-events-english/



content december 2016

Opinia mea la comentariul lui Cristian Ditoiu Owner at Traieste Romaneste on LinkedIn :
In legatura cu actiunea Statului Roman de cumparare a operei Brancusi `Cumintenia Pamantului` , actiune care nu a fost finalizata

„V-am lasat saraci si prosti, v-am gasit si mai saraci, si mai prosti!” Cu dragoste, Brancusi

Asa spunea Brancusi despre poporul pe care l a iubit, Brancusi care in timpul vietii era recunoscut ca fiind valoros din Paris pana la New York iar in tara nu era pretuit.

`Poate ca Brancusi este al tau... dar, eu te intreb, care este casa memoriala a lui Brancusi? Unde este scoala de sculptura Brancusi? Care este experienta Brancusi in Romania?`

Eu cred ca proprietarul unui obiect mostenire, nemostenire, decide daca il vinde sau il doneaza. Statul decide daca cumpara sau nu o opera de a lui Brancusi, o valoare culturala care, are recunoastere internationala mai veche decat recunoastere nationala. E un lucru meritos sa aloce o suma pentru o astfel de valoare, care poate oricand sa reprezinte o garantie pentru poporul roman; macar acum, daca atunci cand Brancusi era in viata l-a lasat cu o astfel de parere despre poporul sau, pe care l-a iubit. Dar in conditiile in care bani in visterie nu sunt pentru a fi alocati, in conditiile in care sunt prioritati urgente, existentiale, nu poti sa iti permiti ca o astfel de actiune organizata si cu strangere de fonduri massmarket, sa o lasi sa dureze la Infinit, ajungand sa se intoarca fara rezultate, ca o sfidare la adresa nevoilor actuale, Doaar pentru ca nu reusesti sa comunici cum trebuie. Coloana lui Brancusi, pe langa Infinit, comunica si Evolutie

in context about networking in a Group 
title: What do you want from OU LinkedIn Group?
The LinkedIn Group: The Open University Alumni
article Brian Attwood
Social Media Channel Manager and Consultant B2B Editoral Manager

my comment: Valuable support through actions with open attention
I've graduated The OU with important knowledge in Competitive Management, Management of Development and Change, and I would like this Group to be at the level of understanding of what networking could mean; giving referrals, sharing opinions and relevant content, participating at recommended webinars, events

https://www.linkedin.com/groups/2385051/2385051-6209384647730696192

my post on LinkedIn about AI and Human Intelligence
on Peter Diamandis LinkedIn 
Title: Human Intelligence

AI is a tool for Human Intelligence that has to help HUman Intelligence to be more effective and efficient

https://www.linkedin.com/pulse/human-intelligence-hi-peter-diamandis?trk=hp-feed-article-title-comment


my post on LinkedIn about
#SophisticatedMktg
Sophisticated, is nice; it doesn't mean to be incomprehensible; it has to mean to be cool, creative, responsible through #GoodContent; Glad to join #SophisticatedMktg



content november2016 


In context about HR

Title: What does the future of HR look like?
LinkedIn article
Popus Adriana Mihaela 

My comment: 
There is a gap between HR from companies and people looking for jobs. I am speaking from experience. Applying for job needs reaction. HR needs to not loose its meaning; to have skills to work with people. To find fitted people, to enhance the employees engagement and to represent the company, with all the premises of being a brand or becoming a brand.

https://www.linkedin.com/pulse/what-does-future-hr-look-like-popus-adriana-mihaela?trk=hp-feed-article-title-like



My definition in context about #ContentMarketing

Title: Is Content Marketing BS?

LinkedIn Group: Marketing Communication Group
Ben Dickens  

My comment : All these long debates with no certain conclusions are because the disciplines must be seen systemic. #Communication is the system. It includes: #Advertising, #Branding, that are actions with interdependents between them. And all of them are using #ContentMarketing; could be seen like a set with tools

https://www.marketingweek.com/2016/10/18/the-big-debate-is-content-marketing-really-nonsense/

 

content august 2016
Title: Do you go with previous service providers for the history with them or for cost effective?
Kenneth Ebrahim
Managing Director Paradoc Group
LinkedIn Group: Event Planning & Event Management


my comment: Quality services and relation based on prioritizing attention for the good history partnership, with mutual benefits==My definition on business relationship 

https://www.linkedin.com/groups/60415/60415-6190273411432923136?trk=hb_ntf_COMMENTED_ON_GROUP_DISCUSSION_YOU_COMMENTED_ON#commentID_6195839685646893056


Title: Do you use brand style guides?
Liz Murphy
Content Manager Quintain Marketing
LinkedIn Group: Marketing and Communication Group

my comment: The brand style guide became branding plan, that is more about to see in perspective; too much say vision, but knowing the direction, ways that have to be chose, the marketing new tools, the actions, the actives , the criterias for prioritization; now it is more about to develop the brand and connect it to the society through responsibility programs, than to secure the branding style details


https://www.linkedin.com/groups/59008/59008-6179022040343867392?trk=hb_ntf_COMMENTED_ON_GROUP_DISCUSSION_YOU_COMMENTED_ON#commentID_6195240200743026688



Title:Innovative content marketing ideas
Ryan Englin
CEO at Inspire Business Concepts
LinkedIn Group:Marketing and Communication Group  


my comment: Rolex has a relevant niched Native Advertising, Nike has motivated slogans, Coca-Cola tradition in all important events; These are about Content; Good article initiative to present brands examples...
https://www.linkedin.com/groups/59008/59008-6159906792022302723?trk=hb_ntf_COMMENTED_ON_GROUP_DISCUSSION_YOU_COMMENTED_ON#commentID_6182704431172198400


Title: Social Media trends/forcast
Magda Sanojca Communication and Sales Assistent
LinkedIn Group: Marketing and Communication 

My comment
The Social Medias will be the same, will change, I think, the tools and the ways the brands will be presented; more customer oriented; an article on Native Advertising:http://andra-cretu.com/blog/
A good resource with valuable insights on trends could be:http://www.iceefest.com/academy/presentations/


https://www.linkedin.com/groups/59008/59008-6148036984582479874


content july 2016


my opinion on Jeff Weiner, CEO LinkedIn post on LinkedIn

Empathy is the key to build; The willing to support and action are important and compassion help


https://www.linkedin.com/nhome/updates?activity=6162011794954035200&goback=&trk=hb_ntf_COMMENTED_ON_UPDATE_YOU_COMMENTED_ON


opinion on Kathrin Opielka, Inbound Marketing Campaign Executive
title: The Hottest Marketing Tools for 2016 posted on LinkedIn

Very useful info for marketers Kathrin!!! I can add Marketo, types of Digital Ad Tech: data management platforms, demand side, supply side, ad exchange beeing a recomandation from eMarketer could be valuable

https://www.linkedin.com/groups/59008/59008-6141905442399354882?trk=hb_ntf_MENTIONED_YOU_IN_A_GROUP_DISCUSSION_COMMENT#commentID_6151017131623346176


opinion on Mehmet Soyer, Partner, aka A.S. - Speaker, Consultant 
title: New models, old wants, posted on LinkedIn

The change I think, could mean to keep what is functioning and to update them to the new demands, trends, society needs; to build an open attitude, adopting new business components, directions, that can add value through the fact that, in a measure, are solutions for the challanges

https://www.linkedin.com/pulse/new-models-old-wants-mehmet-soyer?trk=mp-reader-card

content june 2016


my opinion on LinkedIn about The Acquisition LinkedIn ~Microsoft: The Aquisition could be a Valuable opportunity for Microsoft business and fitted open windows for the LinkedIn Brand future

opinion on Peter Diamandis, Co Founder Vice Chairman at Human Longevity
title:The way we learn today is just wrong, posted on LinkedIn
my opinion:
I consider AI a good invention for people; created tens years ago to help people and I think the main AI goal is to grow up the efficiency; but it shouldn’t replace the feel and think; I like your article and as you’ve said the VR could be important in the new educational system; very interesting examples; I think AI, during its development should maintain its goal and the content for games, VR should be developed with responsibility; My son, 6 years old, is a champion in gaming on iPad and he is playing under my control; he is playing when and with an important condition: to play with relax, with determination to obtain good score but not with stress And I found an important benefit for children in playing games in this condition, besides the fact that the games could have good, creative, educative Content: the benefit to form an attitude for uncomfortable situation, with emotions and stress like exams, when they need to focus, to give everything they know in a limited time
https://www.linkedin.com/pulse/way-we-learn-today-just-wrong-peter-diamandis?trk=hp-feed-article-title-comment



content may 2016


opinion on Mehmet Soyer, Partner, aka A.S. - Speaker, Consultant, M&A Preparation & Corporate Social Communication
Title: New models, old wants posted on LinkedIn


my opinion:
The Change I think, could mean to keep what is functioning and to update them to the new demands, trends, society needs; to build an open attitude, adopting new business components, directions, that can add value through the fact that, in a measure, are solutions for the challanges

https://www.linkedin.com/pulse/new-models-old-wants-mehmet-soyer?trk=mp-reader-card

Betty Liu, Founder CEO Radiate, post on LinkedIn
Tile: Warren Buffett just summed up essence leadership in 2 sentence

my opinion:
Leadership is about vision, courage, empathy, abilities; the intelligence, hardworking are generally good characteristics for good employees; I think that as many are the leadership characteristics, together with abilities, as more are the chances for integrity

https://www.linkedin.com/pulse/warren-buffett-just-summed-up-essence-leadership-2-sentences-liu?trk=eml-b2_content_ecosystem_digest-recommended_articles-61-null&midToken=AQFnDC-iXSuwng&fromEmail=fromEmail&ut=0LmnOJ0o0HY7c1


Winnie NDJOCK, Communication Manager Millenium Immobiliar posted on LinkedIn
Title: „How content works for you?”
LinkedIn Marketing

my opinion:
I think and through my experiences and results created:
The content, even it is very quality and fitted with context, cannot create results without technology support; that could mean:
~content + website functionality---structured, organized content---grows content relevancy, qualified traffic
~SEO optimized content + search engines---grows organic traffic
~quality content + advertisments---grows the database with potential clients
~content + customer support---grows sales
~content + Social Media---grows qualified traffic, awarness
*Very important: content has to be #customeroriented


https://www.linkedin.com/groups/59008/59008-6106755775625986050


Sundar Pichai, CEO Google 
In His First Letter To Employees As Google CEO, Sundar Pichai Predicts The End Of Computers As A Device
my opinion posted on LinkedIn

The computers are Artificial Intelligence from the beginning. Now, with innovative updates, became more intelligent. But one of the most important thing is to arrive to monetize the quality content.

http://www.indiatimes.com/news/india/in-his-first-letter-to-employees-as-google-ceo-sundar-pichai-predicts-the-end-of-computers-as-a-device-254289.html


opinion on Frederik Soder, Business Communicator in the Automotive Industry, post
Title: How to Blog
posted on LinkedIn, Marketing Communication Group

The meanings that I like and I would like for a blogg, even very specialized, are: to exprime opinions, relates, thoughts, feelings...
a valuable content with links to valuable content on other websites, bloggs...
being able to be, for those who arrive to read it
* a source of information,
* a source of inspiration,
* a place that open structured, organized ways to another valuable content...



https://www.linkedin.com/groups/59008/59008-6099348672061988864?trk=hb_ntf_LIKED_GROUP_DISCUSSION_COMMENT_YOU_CREATED#commentID_6115830911461257216



opinion on Reid Hoffman, Founder Partner LinkedIn post
Title: The four tiers of engagement: What Silicon Valley taught me about collaboration and time management

I think at these times, we need to move quickly and to see fast results; arrived to be difficult to make plans on long periods of time. It is good to make a new Gantt, a little bit different, based on choosing well the most efficient actives, needed for each activity; all these will give a picture for the project status; will give an efficient budget needed, will give the shorter time needed to implement the project
The four tiers of engagement: What Silicon Valley taught me about collaboration and time management


https://www.linkedin.com/pulse/four-tiers-engagement-what-silicon-valley-taught-me-time-reid-hoffman


Opinion on James Bourne, Editor TechForge Media on LinkedIn
Title: Download: Innovating the digital customer experience: From dream to screen

my answer:
I think that innovation needs creativity and in tech, needs knowledge and understanding
~innovation means to open new ways ; it is more than update, upgrade, more memory
~a company cannot expect innovation if it isn't open to the new ideas, different, logical, creative; new ideas, even are not included into the procedures
~the best tool for innovation: to approach to the customers and to understand them
~the second important tool for innovation is to think, simple
with respect


https://www.linkedin.com/groups/59008/59008-6123766461744844804

content march 2016

Opinion on Bill Gates on LinkedIn post
title: If You Could Have One Superpower, What Would It Be?

To #MakeABetterWorld
The goal has to be: to find and implement cost effective and innovative solutions for climate change and this could have like result, the reduction of poverty


https://www.linkedin.com/pulse/you-could-have-one-superpower-what-would-bill-gates


content february 2016


Joel Alpert Branding Digital Marketing Creative Communications Director

title:Brand Strategy v. Creative Strategy...CONFUSED?

When we can speak about brand strategy, I think we speak about the brand development strategy that includes the premises to be or to become brand and about the communication strategy that includes besides other parts, the creative part

https://www.linkedin.com/groups/59008/59008-6106217221812404228?trk=hp-feed-group-discussion


Jeff Weinner CEO LinkedIn
Title: Investing in native ads & delivering a single unified ad platform - Evolving LinkedIn's Marketing Solutions Strategy

my answer: Programmatic advertising that combine the real time creativity, based on fitted and quality data, with an efficient automated display advertising, could be the step to the new native advertising.. https://www.linkedin.com/pulse/programmatic-advertising-creativity-andra-cretu?trk=prof-post

https://business.linkedin.com/marketing-solutions/blog/linkedin-b2b-marketing/2016/evolving-our-marketing-solutions-product-strategy


TED Conferences
What motivates us at work? More than money: http://t.ted.com/8chxBVh
my answer:A good framework for innovative ideas that can add value and results


opinion on Ryan Holiday , Author of The Obstacle is The Way -- Portfolio/Penguin Random House
Title: Here’s the Strategy Elite Athletes Follow to Perform at the Highest Level

my comment:
*you have to act into the process, following the very fitted, valuable, life demonstrated values, like they lighting your way , to arrive to receive and to deserve the prize
*the process is the entire way to arrive to the prize; these are life passes like in tennis; these are training you during the process, to arrive to your potential


https://www.linkedin.com/pulse/heres-strategy-elite-athletes-follow-perform-highest-level-holiday?trk=prof-post


Opinion on Tony Robbins best selling author New York Times, post

Anticipation is the ultimate power in business

Anticipation could be power in these times if the resources needed to be prepare can be managed and the voice that announced it, can be heard

https://www.linkedin.com/nhome/updates?activity=6102876273086844928&goback=&trk=hb_ntf_COMMENTED_ON_UPDATE_YOU_COMMENTED_ON


content january 2016


Title: The philosophy of epic entrepreneurs: Warren Buffett
Posted on LinkedIn Pulse


A valuable article of Mr Richard Branson highlights values


http://www.virgin.com/entrepreneur/the-philosophy-of-epic-entrepreneurs-warren-buffett



Opinion on Luis Gallardo, Chief Executive Officer at Thinking Heads, post
Title: A Master Chef’s Five Ingredients For Revamping Your Tired Social Media Strategy
Posted on LinkedIn Pulse

I appreciate the article, especially how you chose the subject; Regarding cooking, it's impressive...in cooking sweets, with 5 till 8 ingredients is possible to make tens different recipes; depends on the creativity to establish the quantities, to chose the order and the way to mix them. The cooking could be compare with creating content, having like ingredients the words, the photos, being the base for the communication; because in Social Media we are communicating


https://www.linkedin.com/pulse/master-chefs-five-ingredients-revamping-your-tired-social-gallardo?deepLinkCommentId=6091276414558969856&anchorTime=1452273467687&trk=hb_ntf_MEGAPHONE_LIKE_TOP_LEVEL_COMMENT

Opinion on Tony Robbins best selling author New York Times, post
Title: How money make you happy? Money can buy happiness?
Posted on LinkedIn Pulse

Money need respect; Money cannot buy happiness; Money can give happiness


https://www.linkedin.com/nhome/updates?activity=6088380748698509312&goback=&trk=hb_ntf_COMMENTED_ON_UPDATE_YOU_COMMENTED_ON
content december 2015


Opinion on Marillyn Hewson, Lockheed Martin President and CEO
Title: How innovation in space improves life on Earth
Posted on LinkedIn Pulse

Everywhere, the innovations are based on simple things; I think that in space it is important a thin feel to observe, to experiment, to see different


https://www.linkedin.com/pulse/big-ideas-2016-how-innovation-space-improves-life-earth-hewson

Opinion on Reid Hoffman, Entrepreneur, investor, founder LinkedIn
Title: Blitzcaling lessons from Master Yoda: May the Force be with you
Posted on LinkedIn Pulse

Nice! And could be nice to include the Force's definition, Obi-Wan Kenobi 
my facebook

https://www.linkedin.com/pulse/blitzscaling-lessons-from-master-yoda-may-force-you-reid-hoffman?trk=prof-post


Opinion on Madalina Dobraca, Executive Search post

Title: Romania seen my 14 years old daughter

posted on LinkedIn 

Yes, there are beauties, there still are children that can appreciate them, but I think and I feel that their representative procent regarding the country reality became very low, sometimes unsignificat.
To grow up this procent, we need to try to change things.
I appreciate your article. I like how your daughter is seeing, the pictures, her talent, the views.
And maybe because I like them, I feel to continuu your article with mine http://andra-cretu.com/blog/
My son wants to be astronaut, my daughter is a talented young girl.
They are nourishing for my determination.
They and all the children need a fitted framework for their development to arrive to respect these places, to represent and to support them with dignity, wherever will be in this world.
We need to create a better present and future for us.
I have solutions and I’m sure there are many people with solutions.
I would like to disscus with Mr Prime Minister to present a few viable solutions for this country, if someone representative can introduce me, will be appreciated.
I’m saying this because part of me still can see like seeing through your daughter lenses...

https://www.linkedin.com/pulse/romania-seen-my-14-years-old-daughter-madalina-dobraca?trk=hp-feed-article-title-comment


content december 2015

Opinion on Randhir Singh, GM Telecomunications at Telenor India post
Title: eBook "Understanding social media ROI"

posted on LinkedIn Brand Management Group

an interesting handbook, with interesting surveys and tools for measuring social marketing returns. Thank you...Regarding Social Media, I think we can speak about Return On Investment for the marketing activities that are needed to prepare, to arrive there and for the marketing activities, promotions on the Social Medias.
In Social Media we need to arrive in fitted, comfortable, relaxed places with likes, hearted, shares, tweets, comments, where we can build results that can be measured, like: confidences, relationships, awarness...Because in Social Media, first of all, we are communicating...

https://www.linkedin.com/groups/114851/114851-6080283772916420608



Opinion on Mark Zuckerberg, Facebook post
Tilte: Letter for Max
shared on LinkedIn

Moments like these, can create a real bridge between social media...I like the letter and when I shared on FB, I wanted to write @LinkedIn

https://www.linkedin.com/company/10667?trk=tyah&trkInfo=clickedVertical%3Acompany%2CclickedEntityId%3A10667%2Cidx%3A2-1-4%2CtarId%3A1450197607651%2Ctas%3AFacebook

content november 2015


Opinion on Jeff Weiner, CEO LinkedIn
Title: My interview with Oprah
posted on LinkedIn, Pulse

A valuable disscution, in a Belief framework, between LinkedIn CEO Jeff Weiner and Oprah Winfrey about how a valuable network can help people...

https://www.linkedin.com/pulse/my-interview-oprah-jeff-weiner?trk=prof-post


Opinion on Caryn Starr, marketing consultant for advertising
Title: Nescafe's experiential marketing activation warms me up!
posted on LinkedIn, Marketing Communication Group


When Nescafe arrived to create 839 smiles in a day, even on the crossroad, is quite good...


https://www.linkedin.com/groups/59008/59008-6054905064567357443?trk=hb_ntf_COMMENTED_ON_GROUP_DISCUSSION_YOU_COMMENTED_ON#commentID_6081735804810522624



                                                                                                                content october 2015

 
Opinion on Content Management sent to Upstream company on LinkedIn  

For me and through my experience, Content management is a part of the company communication.
It means:
*organizing the content that need to be well presented in order to be easy to be found and understood; efficient for the customers and for the company
*creating content, customer oriented; fitted on the clients needs, on the company needs arriving to present the benefits and the differentiators, relevant for the search engines
*communicating through the content; the places where the content is communicated are very important; the content need to be fitted to each places, social media; a creative way to make the segmentation is important *preparing the mobile content
*approaching new communication ways, like programmatic advertising, native advertising

                                                                                                       

                                                                                                            
content september 2015

Opinion on Richard Branson,Virgin, posted
Title: The BRIT school, pop goes formal education
posted on LinkedIn

When the formal education can be spiced with responsible, efficient, constructive and well accepted nonformal activities, the results could be at least like those we achieved for a day of youth, a nonformal educational day:
http://andra-cretu.com/.../a-day-of-youth-a.../
Then, we arrived to braid the sport, music, interactivity, the openness...
I think that nonformal requires commitment, responsibility, new ideas...
When the nonformal could be seen like an enhancer for good elements brought by the formal and welcomed with openness, it can make a change...

http://www.virgin.com/richard-branson/the-brit-school-pop-goes-formal-education


Opinion on Michael J Williams, Analyst, Strategist, Innovator, posted
Title: Wonder why you didn’t get an interview?
posted on LinkedIn Job Seeker Premium Group

I appreciate this article because it transmits hiring knowhow, experience in a part of reality that exists even if we agree with it or not; but I think that, when HR recruiters who are analyzing the CVs like forms that are corresponded to a predefined requires list will arrive to read the CVs like individual presentations, on this way, will arrive to grow the efficiency of finding the good candidates.

https://www.linkedin.com/grp/post/3926212-6051746781040033794#commentID_6058166719753572353


Opinion on Richard Branson,Virgin, posted
Title: Is connecting with the society now the key to a healthy business?
posted on LinkedIn


* yes for the " connecting with the society"; the company responsibility way became mandatory
* the # 5 for the "tommorow's leaders" could be ~ Measure the results~...if it can be added
* teh "connecting leadership" is more than a competitive advantage...it is the way the companies will become a choice for their customers...

the article:http://www.virgin.com/entrepreneur/is-connecting-with-society-now-the-key-to-a-healthy-business

Opinion on Jeff Weiner posted
Title: LinkedIn CEO Jeff Weiner, productivity apps and wearables, Podcast interview
posted on LinkedIn



I think the LinkedIn presence
and the presences on the other Social Media like Facebook, Twitter...are supported each other even if every social media need to be approached separatly and distinct

the podcast:https://lnkd.in/sC3aPJC


Opinion on Elizabeth Grace Sounders posted
Title: How to stop overplanning
posted on LinkedIn
the article on Harvard Business Review


about the daily planning

Could be more easy when, besides the need to do things, is to wish to do them; when, besides to set tasks, is to feel the most efficient activities and priorities needed to achieve the results; these could mean to take time to focus and after that to try...

the article: http://bit.ly/1hpjs6a



                                                                                                                      content august 2015 


Opinion on Brian Grazer, Oscar and Emmy Winning Producer, Best Selling Author
Title: Knight Vision
posted on Pulse Linke

 
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